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Traffic source integrations/TrafficStars

Supported · ready to use

TSTrafficStarsMeetROAS

Put the MeetROAS campaign URL into TrafficStars, then paste the provider-generated conversion settings back into MeetROAS. Choose Custom or Other tracker when no MeetROAS tile is listed.

Can I use it?

Ready to use. After saving, run one TrafficStars S2S Test and start traffic after the test row shows OK.

What to copy and where to paste it

CopyPaste into
The complete MeetROAS campaign URL containing {click_id}TrafficStars Campaign URL
The complete account-generated TrafficStars postback URLMeetROAS Campaign → Conversion integrations

Interface map

TSTrafficStars

Goals & Postbacks → Postback / S2S Test

1
TrafficStars Campaign URLPaste the complete MeetROAS campaign URL

URL must keep{click_id}

MeetROAS

Campaign → Conversion integrations

2
Event conversion settingEnter the required Goal ID and paste that Goal's complete postback URL

✓ Finally confirm the conversion in TrafficStars

Interface map: first place the campaign URL in TrafficStars, then save the conversion settings in MeetROAS. The provider's UI appearance may change.

What you need

Provider areaGoals & Postbacks → Postback / S2S Test
Click macro{click_id}
Return methodHTTPS GET Postback

Copy the complete TrafficStars-generated Postback URL and keep clickid={click_id}. An Advanced URL may also contain value, price, and lead_code.

Setup steps

  1. Create or open a MeetROAS Campaign whose traffic source is TrafficStars, then copy the generated campaign URL.
  2. Create or select a Goal in Goals & Postbacks and choose S2S tracking.
  3. If no MeetROAS preset is listed, choose Custom and copy the complete provider-generated Postback URL.
  4. Use the MeetROAS campaign URL as the Campaign URL; it already contains {click_id}.
  5. In MeetROAS, choose the business event, enter the required TrafficStars Goal ID, and paste that Goal's complete postback URL. The full URL remains visible and editable.
  6. Paste the campaign URL into S2S Test and open the one-time test URL. Confirm the send in MeetROAS, then finish only after the TrafficStars test row shows OK.

If the provider does not list a MeetROAS tile, use Custom, Other tracker, or the provider's generic postback option.

Events and money

The Goal ID is an external TrafficStars identifier. Bind each MeetROAS event to a Goal explicitly. value receives destination-reported revenue only, price receives cost only, and missing amounts are never inferred.

Destination money → upstream parameter reference

Direction: destination → MeetROAS Partner Event API → attributed source. value is revenue; price is acquisition cost; currency is declared by the destination. — means this MeetROAS connector does not project that field, not that the upstream lacks it. URL money columns show optional template placeholders: replace only when both template parameter and destination amount exist; omit when the amount is absent. No automatic parameter insertion, substitution between amounts, or FX conversion. Registration and login cannot carry money.

Sourcevalue →price →currency / missing-value rules
TrafficStarsvalue={value}price={price}No currency projection or FX conversion

Click, Goal and slot defaults

The upstream expands the campaign macro into a real click ID, which MeetROAS returns; it is not the destination's mrc_. These are defaults for new bindings; existing manual bindings are not overwritten. Obtain account identifiers and URLs from each provider; never infer events from slot numbers or tokens.

SourceCampaign macro / parameterOutgoing click fieldEvent / Goal mapping
TrafficStars{click_id}clickid={click_id}goalid: account Goal ID, manually bound per event; no one-click defaults. lead_code={lead_code} uses a stable opaque MeetROAS event identity

How to confirm success

Paste the campaign URL into S2S Test and open the one-time test URL. Confirm the send in MeetROAS, then finish only after the TrafficStars test row shows OK.

  • The provider generates the test click and MeetROAS attributes it to the correct source.
  • MeetROAS shows the event as received and an identical retry does not create a duplicate.
  • Finally, confirm that TrafficStars received the conversion. The provider dashboard is the final result.

Cautions

  • Multiple events for one click require distinct, stable lead_code values; duplicate combinations are ignored.

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